Logo
Logo
The Onda wordmark is built from circles and straight stems in a single, even line weight — round like the sun, steady like the horizon. Use the files from this guide; never redraw or retype it.
For screens: websites, apps, social media, presentations and email.
Wordmark is the default, in almost every situation. Use Night on light backgrounds and Shell on dark ones.
On Sunset the wordmark is always Night (4.7:1) — never white, which only reaches 3.3:1.
Black is only for single-colour print: newspapers, stamps, engraving and embossing.
Symbol is for small or square spaces where the name is already clear: app icons, favicons, avatars, wax seals and room keys.
Lockup is for first impressions where we need both: the website header on mobile, the front of a brochure, flags.
Use the switch on each logo card to pick the right file. Digital · RGB is for screens: websites, apps, social media, presentations and email. Print · CMYK is for everything printed in four colours: brochures, menus, posters and business cards. Pantone is for spot-colour work where the colour must match exactly: signage, textiles, ceramics, embroidery and our letterhead (Pantone 2768 C for Night, 7579 C for Sunset). The reversed logo in print is never printed white — it's the paper showing through.